Rebel Rebel
A small group working on a brand audit in an office.

What is a Brand Audit?

Here's the deal.

A Brand Audit is a review of how your brand is communicating and resonating with your market. From content, to brand positioning, to brand architecture and identity.

Why do you need a Brand Audit?

Why don't you is a better question.

A Brand Audit will help you assess your brand's strengths and weaknesses––identifying what's working and what needs work. When a brand is looking to scale, pivot or grow its brand and offerings, it's important to get an accurate picture of where the brand is today.

The Rebel Way.

During a Brand Audit, we'll take a deep dive into every nook and cranny of your content and brand. We'll review every touchpoint, and your consumers' perceptions. We'll measure overall performance of your brand in the marketplace, explore the white space, and identify opportunities for growth.

A close-up portrait of a brand consumer.
A business leader working through a brand audit.

The Skinny

If you're asking these types of questions, it may be time for a Brand Audit.

  1. How is our brand currently positioned in the market?

  2. Can our brand identity scale effectively?

  3. Does our content resonate with the market?

Brand Audit Examples

Projects that utilized a Brand Audit as a part of their scope.

Featured Case Studies

Have a question?

We answer big questions. We also answer small questions. Chances are they’re covered on our FAQs page.

FAQs

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